For the discerning gentleman who appreciates quality hand-made shoes, Loding opened their second Toronto boutique earlier this month, this time in the financial district at First Canadian Place.

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It started when Yannick Bigourdan frequently travelled to France for his love of Loding’s fine shoes in Paris. That passion combined with his entrepreneurial spirit naturally prompted him to be the first to bring the Loding label to North America starting with our own Yorkville. Yannick Bigourdan also happens to be the general manager of hot Toronto restaurants: Nota Bene and Carbon Bar.

The elegant contemporary store spans 1,000 square foot with a black and white colour scheme, leather accents, complete with a shoe polishing station (customers get three complimentary polishes with each purchase). It’s Loding’s very first time steering away from their traditional green and yellow decor. I think it fits right in with the contemporary style of First Canadian Place.

Founded on the concepts of quality and competitive pricing, Loding aims to make luxury affordable. And the pricing structure is so easy and straightforward: for example, shoes are priced at $330.

“We are excited about the new shift in our design,” says Yannick Bigourdan, “Men’s fashion and style has evolved over time, and it is important for Loding to adapt and maintain its appeal to the modern man, providing a great experience, impeccable service and high-quality product – all in a contemporary atmosphere.”

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Prices are as follows. Gift ideas, anyone?
Shoes $330
Ties $70
Cashmere Sweaters $245
Cuff Links $50
Shirts $95
Socks $16
Scarves $85
Laces $10
Belts $80

Photo: Nick Lee

Loding in First Canadian Place is a great high fashion addition for men in the financial district that is much needed in the PATH. Besides their attention-grabbing shoes, be sure to check out the great collection of collectible cufflinks.

For more info visit www.loding.ca

Photos courtesy of Loding Toronto

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Nick Lee

Editor and Photos at BestOfToronto.net