Over one-third of all fruits and vegetables produced end up in landfills because of their perceived imperfections. Undersized, discolored, or oddly-shaped produce that are completely fine for consumption are discarded because they do not fit the standard of beauty to be placed on grocery store shelves. Founders, May and Jeff Dang (who are siblings), created IMPerfect Fresh Eats to raise awareness for this wasteful practice while creating a place where people can reconnect with their love for food in a…
